THE HEART OF CHANGE 变革的心脏 pdf 在线 2025 epub 免费 书籍 下载

"[T]he core of the matter is always about changing the behavior of people, and behavior change happens in highly successful situations mostly by speaking to people's feelings. This is true even in organizations that are very focused on analysis and quantitative measure-ment, even among people who think of themselves as smart in an M.B.A. sense. In highly successful change efforts,people find ways to help others see the problems or solutions in ways that influence emotions, not just thought. Feelings then alter behavior sufficiently to overcome all the many barriers to sensible large-scale change. Conversely, in less successful cases, this seeing-feeling-changing pattern is found less often, if at all."

-- FROM THE PREFACE

作者简介：

John P.Kotter, world-renowned expert on leadership at the Harvard Business School, is the author of many books,including the award-winning, best-selling Leading Change.Dan S.Cohen is a Principal with Deloitte Consulting LLC.

PREFACE

ACKNOWLEDGMENTS

NTRODUCTION

The Heart of Change

INTRODUCTION

STEP 1 Increase Urgency

STEP 2 Build the Guiding Team

STEP 3 Get the Vision Right

STEP 4 Communicate for Buy-In

STEP 5 Empower Action

STEP 6 Create Short-Term Wins

STEP 7 Don't Let Up

STEP 8 Make Change Stick

CONCLUSION We See,We Feel,We Change

STORY INDEX

ABOUT THE AUTHORS

暂无相关内容，正在全力查找中

暂无出版社相关信息，正在全力查找中！

暂无相关书籍摘录，正在全力查找中！

在线阅读地址：THE HEART OF CHANGE 变革的心脏在线阅读

在线听书地址：THE HEART OF CHANGE 变革的心脏在线收听

在线购买地址：THE HEART OF CHANGE 变革的心脏在线购买

暂无原文赏析，正在全力查找中！

书籍介绍

在线阅读本书

John Kotter's international bestseller Leading Change struck a powerful chord with legions of managers everywhere. It acknowledged the cynicism, pain, and fear they faced in implementing large-scale change-but also armed them with an eight-step plan of action for leaping boldly forward in a turbulent world. Now, Kotter and coauthor Dan S. Cohen delve deeper into the subject of change to get to the heart of how change actually happens. Through compelling, real-life stories from people in the trenches, in all kinds of organizations, the authors attack the fundamental problem that underlies every major transformation: How do you go beyond simply getting your message across to truly changing people's behavior? Based on interviews within over 100 organizations in the midst of large-scale change, The Heart of Change delivers the simple yet provocative answer to this question, forever altering the way organizations and individuals approach change. While most companies believe change happens by making people think differently, Kotter and Cohen say the key lies in making them feel differently. They introduce a new dynamic-"see-feel-change"-that fuels action by showing people potent reasons for change that spark their emotions. Organized around the revolutionary eight-step change process introduced in Leading Change, this story-driven book shows how the best change leaders use not just reports or analysis, but gloves, video cameras, airplanes, office design, and other concrete elements to impel people toward positive action. The authors reveal how this appeal to the heart-over the mind-motivates people to overcome even daunting obstacles to change and produce breathtaking results. For individuals in every walk of life and companies in every stage of change, this compact, no-nonsense book captures the heart-and the how-of successful change. John P. Kotter, world-renowned expert on leadership at the Harvard Business School, is the author of many books, including the award-winning, best-selling Leading Change. Dan S. Cohen is a Principal with Deloitte Consulting LLC.