Winning the 3-Legged Race学会用三条腿跑步：商务技术管理实务 pdf 在线 2025 epub 免费 书籍 下载

In a 3-legged race,the perennial picnic game,two players run with the left leg of one tied to the right leg of the other.Those tied limbs become the "third leg." The teammates who coordinate best are sure winners.

That's how executives have to think about managing business technology.If they don't,they run the risk that their competitors will.And,as this book shows,companies that manage their business and technology together will likely win the race.

Technology levels the playing field: one com-pany's lead is closed as competitors buy the same proficiency.But closing a gap in the management of technology is not as easy.It involves how a company is organized and governed.This book,therefore,explores what may well be the last opportunity for building and sustaining a competitive edge.

Winning The 3-Legged Race examines the inter-play of business technology with business strategy,governance,budgeting,organization,risk management,business processes,part-nerships,and the marketplace-and offers the theory,real-world examples,and specific advice for executives on running,and winning,the race.

Acknowledgments:Authors and Contributors

Preface:Our Journey So Far

Introduction:The Convergence of Business and Technology

PART Ⅰ　Preparing to Run Getting BTM on the Executive Agenda

1 What Is BTM?

2 Strategic Positions

3 Making the Right Investments

4 Governance:Who's in Charge?

5 Is Your Organization Ready?

PART Ⅱ Leading the Pack Realizing Crtical BTM Capabiities

6 Buy, Hold, or Sell?

7 The Age of Process

8 Considering Risk

9 Measuring Success

Conclusion:Peering Into the Future

Profiles:About the Authors and Contributors

Index

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编辑推荐

"Business Technology Management offers a unique opportunity to transform the global community.Future leaders will need to understand the convergence of business and technology in order to foster economic and social growth."

　　　　　　　　　　　　　　　　　　　　　　　　　　　　——Harriet Mayor Fulbright

　　　　　　　　　　　　　　　　　　　　　 　　　　Chairperson,The Fulbright Center

书籍介绍

Like an old-fashioned three-legged race, the business and technology sides of any company are running today with the left leg of one tied to the right leg of the other. Some companies understand that and run well; some don't. The top executives interviewed in this book (see overflow page for a partial list) know where competitive leaders are headed. Winning the Three Legged Race is the first major output of the new Business Technology Management (BTM) Institute, reflecting insights from world-class experts in industry and academia. It gives enterprise, line-of-business, and IT leaders a powerful framework for optimizing areas critical to producing sustainable value from technology: 1. Strategy, planning, and management. 2. Technology investment. 3. Strategic enterprise architecture. 4. Governance and organization. For each area, the authors identify implications for ordered processes, organizational structures, information requirements, and technology. Winning the Three Legged Race introduces the BTM Maturity Model: a breakthrough benchmark for setting priorities and mapping effective change paths.The authors support their framework with up-to-the-minute data, new case studies, executive interviews, and Top 10 Action Lists that empower decision-makers to act--and get results.