The World Is Flat（世界是平的） pdf 在线 2025 epub 免费 书籍 下载

As the world's best newspaper columnist, [Friedman] has in bucket-loads the quintessential journalistic knack of finding telling ways of bringing facts and their implications into sharp focus... He brings home the speed, closeness, complexity and deep mutual entanglement of the world economy by relating in detail a plethora of truly amazing facts about how it works... Friedman's book is an essential read for anyone interested to know where the next lightning-fast passage of travel over the surface of our ever-more-flattened earth is going to take us.

Introduction to fAc Updated and Expanded Edition

How the World Became Flat

One：While I Was Sleeping

Two：The Ten Forces That FlattCned thC Wordd

Flattener#1.11／9

Flattener#2.8／9

Flattener#3.Work Flow SoftwarC

Flattener#4.Uploading

Flattener#5.Outsourcing

Flattener#6.Offshoring

Flattener#7.Supply-Chaining

Flattener#8.Insourcing

Flattener#9.In.forming

Flattener#10.The Steroids

Three：The Triple ConvergenCc

Four：7he Great Sorting Out

America and the Flat WorId

Five：America and Free Trade

Six：The Untouchables

Seven：The Right Stuff

Eight：The Quiet Crisis

Nine：This Is Nota Test

Developing Countries and the Flat World

Ten：The Virgin of Guadalupe

Companies and the Flat World

Eleven：How Companies Cope

Geopolitics and the Flat World

Twelve：The Unflat Worid

Thirteen：Globalization of the Local

Fourteen：7he Del]Theory of Conflict Prevention

Conclusion：Imagination

Fifteen：11月VCrsus 9/11

Acknowledgmerits

Index

Thomas L. Friedman has won the Pulitzer Prize three times for his work at The New York Times, where he serves as the foreign affairs columnist. He is the author of three bestselling books: From Beirut to Jerusalem, winner of the National Book Award for no

暂无出版社相关信息，正在全力查找中！

暂无相关书籍摘录，正在全力查找中！

在线阅读地址：The World Is Flat（世界是平的）在线阅读

在线听书地址：The World Is Flat（世界是平的）在线收听

在线购买地址：The World Is Flat（世界是平的）在线购买

当回忆超过了梦想，即意味着终结的来临。真正的成功者的标志是抛弃曾经使他成功的东西，从头再来。

如果一个社会的回忆多于梦想，在这个社会中，会有很多人花费大量的时间向后看。他们不是通过当前的努力而是通过回味过去获得尊严、肯定和自尊。甚至通常情况下，那并不是一个真实的过去，而是想象中的、经过装饰的历史。这种社会的全部精力都用在了把他们的过去想象得比实际更加美丽，然后沉湎其中，不能自拔；而不是设想一个更加美好的未来，同时为此而奋斗。

讨人喜欢的人永远不会缺少东西，然而在平坦的世界中就未必如此了。用电子邮件和网络是很难创造人际关系的。现在每个人都只关心价格。

1.在我离开Infosys园区回到班加罗尔的路上，我反复回味那句话：“世界的竞技场已经被夷为平地。”

他说我描述的世界变平过程实际最早在马克思和恩格斯1848年的《共产党宣言》中就已提到，只不过我们今天看到的世界的变小、变平和马克思当年的情形存在程度的不同。马克思在他关于资本主义的论著中强调了同样的历史趋势，科技和资本排除了全球商业发展道路上所有的障碍、边界、摩擦和限制。

印度v印第安纳：谁在剥削谁

过去，印度人在国内最好、同时也是名列全球前几位的科技院校接受完教育却无法在印度找到合适工作，以至于那些没到国外寻找机会的高级知识分子不得不在国内以开出租车为生，他们是不是“被剥削”了呢？如今，当这些工程师加入印度最大的咨询公司，拿到在当地相当优厚的报酬并且可以将他们的技术在平坦的世界中充分加以运用时，他们是不是被剥削了呢？或者，当这些印度工程师的要价比美国咨询公司低得多时，是他们在剥削印第安纳州的人民，还是印第安纳州的人民在剥削这些廉价的印度工程师呢？有没有人可以告诉我，这个故事中究竟是谁在剥削谁？

传统的“左派”会站在哪一边呢？跟那些试图在发达国家中运用得来不易的才能、同时薪酬也还不错的发展中国家的技术工人站在一边，还是跟那些希望将工作交给本州选民、尽管他们的要价更高的政客站在一边呢？传统的右派会站在哪一边呢？站在那些希望通过外包减少财政支出的人一边，还是那些宁愿提高税收也要将工作机会保留在当地的人的一边呢？如果你认为全球化会伤害发展中国家的人民而反对它，你又会站在哪一边呢？印度还是印第安纳州？

当你让供应链完全变平时，你也让生活中缺少了一些人性化的东西。

然而在平坦的世界中就未必如此了。用电子邮件和网络是很难创造人际关系的。有一天我和朋友肯.格里尔一起吃饭，他经营一家媒体公司（我会在后文论述）。肯也拥有同样的悲哀：很多合同都给了那些只是在推销数字而非灵感的广告公司。然后肯就说了一些很能打动我话：“就好像他们将经营中的‘脂肪’都给切去了一样，他们将一切都变成了数字游戏。但是脂肪才是让肉很香的东西，瘦肉根本不出味儿。你会希望它至少能有一点脂肪。”

这个司机和我一起度过了一小时的时间，我们两个在此期间一共做了六件事情，他一边开车，一边打电话、看电影；我一边坐车，一边在笔记本电脑上工作，还听了iPod。

但有一件事我们没有做，我们几乎没有互相交谈。

我猜外国记者引用出租车司机的时代一去不复返了。"Alain说的是，在过去的海外通讯稿里经常这样写：“我在巴黎碰到的出租车司机跟我谈起法国大选的时候说到……”现在你再也读不到这样的新闻稿了。我在巴黎遇到的出租车司机太忙了，他连问好都省略了，更不用说大谈政治了。而我忙着写自己的文章，也没有很好地观察新的环境。

是的，技术可以将远在天边的事情变得如同近在身旁，但也能让近在身旁的事情变得如远在天边。

我把这个故事讲给Linda Stone听，这位学者曾经指出，互联网时代的新病是”持续的心不在焉“。好比在这个故事里，我们两个人做了六件事情，但对彼此却几乎毫不在意。Linda Stoneshuo ：“我们都快要找不到仪器和我们自己的关闭键了，我们不停地戴着iPod，不仅是为了听自己的音乐，也是为了把自己喝身外的世界隔开、为了不去听外边的噪声。我们可以在任何地方却唯独不在我们自己所在的地方。”

如果互联网变得无所不在，搜索引擎变得更加强大，让我们突然之间能听到所有关于我们自己的窃窃私语，这个世界会怎么样？加入人人都有了狗的听力，这个世界会怎么样？

书籍介绍

这是一本:

对世界经济及商业最富洞察力和预见性的巨作！

被比尔·盖茨、等全球商业领袖顶礼膜拜的里程碑作品

唯一一位3次获得普利策奖的财经作家

连续64周销量位居亚马逊书店十大畅销书之列

全球销售近1000万册

诺贝尔经济学奖得主斯蒂格利茨推荐

IBM大中华区总裁兼首席执行官周伟焜强烈推荐

IBM全体员工人手一册

《金融时报》与高盛2005年度最佳商业图书

When scholars write the history of the world twenty years from now, and they come to the chapter Y2K to March 2004, what will they say was the most crucial development? The attacks on the World Trade Center on 9/11 and the Iraq war? Or the convergence of technology and events that allowed India, China, and so many other countries to become part of the global supply chain for services and manufacturing, creating an explosion of wealth in the middle classes of the world's two biggest nations, giving them a huge new stake in the success of globalization? And with this flattening of the globe, which requires us to run faster in order to stay in place, has the world gotten too small and too fast for human beings and their political systems to adjust in a stable manner?

In this brilliant new book, the award-winning New York Times columnist Thomas Friedman demystifies the brave new world for readers, allowing them to make sense of the often bewildering global scene unfolding before their eyes. With his inimitable ability to translate complex foreign policy and economic issues, Friedman explains how the flattening of the world happened at the dawn of the twenty-first century; what it means to countries, companies, communities, and individuals; and how governments and societies can, and must, adapt. The World Is Flat is the timely and essential update on globalization, its successes and discontents, powerfully illuminated by one of our most respected journalists.

: Thomas L. Friedman is not so much a futurist, which he is sometimes called, as a presentist. His aim in The World Is Flat, as in his earlier, influential Lexus and the Olive Tree, is not to give you a speculative preview of the wonders that are sure to come in your lifetime, but rather to get you caught up on the wonders that are already here. The world isn't going to be flat, it is flat, which gives Friedman's breathless narrative much of its urgency, and which also saves it from the Epcot-style polyester sheen that futurists--the optimistic ones at least--are inevitably prey to.

What Friedman means by "flat" is "connected": the lowering of trade and political barriers and the exponential technical advances of the digital revolution that have made it possible to do business, or almost anything else, instantaneously with billions of other people across the planet. This in itself should not be news to anyone. But the news that Friedman has to deliver is that just when we stopped paying attention to these developments--when the dot-com bust turned interest away from the business and technology pages and when 9/11 and the Iraq War turned all eyes toward the Middle East--is when they actually began to accelerate. Globalization 3.0, as he calls it, is driven not by major corporations or giant trade organizations like the World Bank, but by individuals: desktop freelancers and innovative startups all over the world (but especially in India and China) who can compete--and win--not just for low-wage manufacturing and information labor but, increasingly, for the highest-end research and design work as well. (He doesn't forget the "mutant supply chains" like Al-Qaeda that let the small act big in more destructive ways.)

Friedman has embraced this flat world in his own work, continuing to report on his story after his book's release and releasing an unprecedented hardcover update of the book a year later with 100 pages of revised and expanded material. What's changed in a year? Some of the sections that opened eyes in the first edition--on China and India, for example, and the global supply chain--are largely unaltered. Instead, Friedman has more to say about what he now calls "uploading," the direct-from-the-bottom creation of culture, knowledge, and innovation through blogging, podcasts, and open-source software. And in response to the pleas of many of his readers about how to survive the new flat world, he makes specific recommendations about the technical and creative training he thinks will be required to compete in the "New Middle" class. As before, Friedman tells his story with the catchy slogans and globe-hopping anecdotes that readers of his earlier books and his New York Times columns know well, and he holds to a stern sort of optimism. He wants to tell you how exciting this new world is, but he also wants you to know you're going to be trampled if you don't keep up with it. A year later, one can sense his rising impatience that our popular culture, and our political leaders, are not helping us keep pace.

　　　　　　　　　　　　　　　　　　　　　　　　　　　　　--Tom Nissley

Before 9/11, New York Times columnist Friedman was best known as the author of The Lexus and the Olive Tree, one of the major popular accounts of globalization and its discontents. Having devoted most of the last four years of his column to the latter as embodied by the Middle East, Friedman picks up where he left off, saving al-Qaeda et al. for the close. For Friedman, cheap, ubiquitous telecommunications have finally obliterated all impediments to international competition, and the dawning "flat world" is a jungle pitting "lions" and "gazelles," where "economic stability is not going to be a feature" and "the weak will fall farther behind." Rugged, adaptable entrepreneurs, by contrast, will be empowered. The service sector (telemarketing, accounting, computer programming, engineering and scientific research, etc.), will be further outsourced to the English-spoken abroad; manufacturing, meanwhile, will continue to be off-shored to China. As anyone who reads his column knows, Friedman agrees with the transnational business executives who are his main sources that these developments are desirable and unstoppable, and that American workers should be preparing to "create value through leadership" and "sell personality." This is all familiar stuff by now, but the last 100 pages on the economic and political roots of global Islamism are filled with the kind of close reporting and intimate yet accessible analysis that have been hard to come by. Add in Friedman's winning first-person interjections and masterful use of strategic wonksterisms, and this book should end up on the front seats of quite a few Lexuses and SUVs of all stripes.

Although it may be catchy, the title of New York Times columnist Friedman's latest book needs explaining. "Flat" here means "level," as in the level playing field on which virtually any nation can now compete, thanks to the explosion of global telecommunications, including the Internet as well as the transfer of information from First World to Third--and back. There's also a leveling of hierarchies within organizations, thanks to the increasing democratization of information from sources such as the Web. Friedman cites 10 forces that have caused this "flattening," including the fall of the Berlin Wall ("We could not think globally about the world when the Berlin Wall was there," said one economist), the emergence of Netscape as an Internet platform, workflow software, open sourcing, outsourcing, the streamlining of the supply chain (witness Wal-Mart), the organization of information on the Internet (Google, Yahoo), and the ubiquity of powerful personal telecommunications devices. Friedman is very thorough at projecting the consequences of these changes, noting the benefits we all share from this hyper-globalization, while realistically addressing, for example, the challenges American workers will face in the coming decades from talented, highly motivated workforces in such countries as India and China. A little more humor might have offset the author's trademark earnestness; still, as he has with other global issues, Friedman brings coherence and a workable plan of action to the fundamental changes our world is experiencing.

　　　　　　　　　　　　　　　　　　　　　　　　　　Alan Moores

Adult/High School–This brilliantly paced, articulate, and accessible explanation of today's world is an ideal title for tech-savvy teens. Friedman's thesis is that connectedness by computer is leveling the playing field, giving individuals the ability to collaborate and compete in real time on a global scale. While the author is optimistic about the future, seeing progress in every field from architecture to zoology, he is aware that terrorists are also using computers to attack the very trends that make progress plausible and reasonable. This is a smart and essential read for those who will be expected to live and work in this new global environment

　　　　　　　　　　　　　　　　　　　　　　　　–Alan Gropman, National Defense University, Washington, DC

Distance has been annihilated. Your X rays are sent to India, your job to China. In a flat world the U.S. must seize every technological advantage and put the "oomph" we gave the moon shot into breaking our oil habit. (Although the writer suspects that he will be sent to the moon before "W." gets the message.) Narrator Oliver Wyman does a superb job. First he's the irrepressible American, then the Indian gentleman, and finally the Chinese whose English is formal but broken. The audiobook technology that enables us to take in so much information while caught in traffic or scrubbing a pan is precisely the sort of handhold Friedman would urge us all to grasp, and with both hands. B.H.C. Winner of AudioFile Earphones Award

Friedman, nominally a liberal, has historically taken the middle path and supported laissez-faire capitalism, globalization, and the power of institutions like the International Monetary Fund. Ever optimistic about globalization, he pleases its proponents and disappoints its detractors in The World Is Flat. There’s no doubt that Friedman asks timely questions, even if he sometimes shirks definitive answers. Although he acknowledges terrorism’s global weight, he identifies an even more potent force shaping global economics and politics: the "triple convergence—of new players, on a new playing field, developing new processes … for horizontal collaboration," particularly in China and India. Friedman’s story comes alive as we meet the movers and shakers of Globalization 3.0, eavesdrop on Friedman’s interviews, and witness collaborations in progress. Friedman’s personal journey, if slightly padded, makes for entertaining and accessible reading. Yet critics, even those who support globalization, differed on Friedman’s thesis; India, for example, has not yet become the global superpower he describes; many scholars still describe the "flat world" as a nicer name for "cheap labor." Friedman also less effectively analyzes the effects of Globalization 3.0 than its players, and embraces technological determinism at the expense of thoroughly considering major political factors (like terrorist networks, which he’s previously compared to World War III). No matter your stance on the benefits or pitfalls of globalization, The World Is Flat is an important, thought-provoking book—even if Friedman’s answer to unresolved issues is, "Sort that out."

Thomas L. Friedman has won the Pulitzer Prize three times for his work at The New York Times. He is the author of three best-selling books: From Beiruit to Jerusalem (FSG, 1989), winner of the National Book Award for nonfiction and still considered to be the definitive work on the Middle East, The Lexus and the Olive Tree: Understanding Globalization (FSG, 1999), and Longitudes and Attitudes: Exploring the World After September 11 (FSG, 2002). He lives in Bethesda, Maryland, with his family.

《世界是平的》中文版 精装版

《世界是平的》中文版 《世界是平的》中文版 平装版